Client: Kompotay
Agency: SEED by FCB
Director: Konstantin Sobol
Task: creating heartwarming videos that would send us back to childhood, but at the same time traditionally fit into a small budget.
Solution: we built a grandmother's apartment in the form of one wall, found charismatic heroes and filmed everything literally in one frame. Sales went up, the reel was granted a bronze at Red Jolbors 2021, and we proved that budget constraints are not a reason to lower the quality bar.