Client: Kazakhtelecom
Agency: Hard Workers
Task: telling about many advantages of the new tariff line in an uncommon format, provocatively, so that millennials are hooked.
Solution: we took all benefits, mixed up absurd metaphors, added a drop of a recognizable voice, generously sprinkled with rhyme and got a recipe for videos that penetrate memory stronger than summer hits from the radio.
Agency: Hard Workers
Task: telling about many advantages of the new tariff line in an uncommon format, provocatively, so that millennials are hooked.
Solution: we took all benefits, mixed up absurd metaphors, added a drop of a recognizable voice, generously sprinkled with rhyme and got a recipe for videos that penetrate memory stronger than summer hits from the radio.
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